BUSINESS & SERVICE DESIGN

for better results

In an ever-changing market, it is crucial to seize opportunities to evolve and optimize the core business and explore new opportunities at the same time. Just as it is crucial to start off on the right foot. There is a solution for every challenge and the right solution for every situation. We know how to find it. So we help companies and cooperatives develop successful strategies, innovative business models and new services to remain competitive while making a positive impact.

Our approach pays special attention to sustainability, purpose-driven entrepreneurship and aims at entrepreneurial biodiversity.
What does this mean? Read OUR DNA

Business
and
brand
strategy

Success is built by making the right choices. We identify your uniqueness, your potential, your limits and purpose. We help you develop your competitive advantage. We determine your specific market opportunities and develop the right action plan for a positive and sustainable impact.

Business
and
Service
Design

To strengthen your business, we find untapped potential, develop meaningful business models and effective new services. We combine analytical tools and design methods to make a business or service attractive to customers, profitable for all stakeholders and useful to the community and environment in which it operates.

Generational
change

A change in the market, new customer behavior or simply a generational change: these are just some of the situations that require a companys transformation process. Such a transformation requires targeted and customized measures. We are specialized in this and support you from the first moment to the (re)launch and all the way to your success.

The
right
advice
at
the
right
time
(sparring
partner)

If you prefer more autonomy in managing your transformation, but would like someone to seek advice from, someone to be a reference point in the most delicate phases, we are an expert guide and a competent and attentive external point of view. If necessary, we analyze the challenges together with you, we accompany you in the most difficult decisions. We are at your side with know-how, feedback and solutions.

Branding

The brand is the sum of feelings, thoughts, images and stories that surround a company. It is its most valuable asset, its personality, it creates relationships, trust and value. The conception or renewal of a brand is a demanding and necessary task for the awareness and success of a company. A task in which we have a huge amount of experience and in which we can reliably help you.

Communication

We communicate values, promote exemplary companies and motivate people to discover new lifestyles and new ways of looking at things - through events, actions, cross-media and awareness-raising campaigns, cause-related marketing and stakeholder engagement. We help companies make their commitment and responsibility towards the environment and the community known.

/ Business and brand strategy / Business and Service Design / Generational change / Branding / Communication / The right advice at the right time (sparring partner)

HOW WE WORK

in three steps

WHAT IS

In an initial, non-binding exploratory meeting, we discuss your challenges and your aspirations with you. We get to know you better and make sure that our offer is the right one for you.

WHAT IF

Through discussions, workshops, surveys and direct analysis, we determine the specific current state of your business. We identify needs for action, potential and available resources. We identify new opportunities and the right way to realize them.

WHAT NEXT

We ensure the best interaction between your brand and your customers. Your entire team will be involved, motivated and well informed. In this way, your employees will authentically project your company's image to the outside world.

OUR DNA

and what we believe in

Entrepreneurial biodiversity

NOWA’s little insects represent biodiversity. They stand for the ecological and social diversity that we promote with our pioneer stories. But also for entrepreneurial diversity. Through strategic consulting, business design and service design, we help companies to diversify so that each one finds its own market, without copying or competing with no chance of success. Every company has a valuable uniqueness that must be exploited and from which an effective and impactful competitive advantage can be developed. This is our bread and butter.

Evolutionary approach

Our evolutionary approach draws on the methods of one of the revolutionary business consultants who inspired us, Frederic Laloux. Organizations are seen as evolving organisms, with a purpose that transcends its stakeholders. Rigid structures, static strategic documents or closed approaches can only weigh down an organization, taking away the opportunity to evolve. For this reason, we develop evolutionary strategies and concepts for our clients, thanks to which organizations can develop in line with rapid market changes.

Well-being economy

The original purpose of the economy is to support life, community and fair social organization. The measure of success of an economy is the creation of well-being for all, not profit for its own sake. The wellbeing economy, or purpose economy, this is the economic paradigm in which we believe and within which we operate: so that our choices always have a positive impact. NOWA is a member of Wellbeing Economy and Economy for Common Good.

HONESTY AND RECIPROCITY

are very important to us. The financial contribution we ask depends on the complexity of the project, and therefore the time needed to realize it. We respect your budget and are committed to making the most of it. Together we define a fair pricing policy for everyone: fair for you, for us and for the external service providers. So that everyone can be truly happy.

Be human

We do not let ourselves be guided by rigid patterns, methods and models, even less by fashions or old habits. We listen to what you tell us, we continuously learn from everything that happens, we try to do better and better and we don't rest until we have given everything. And we sincerely say what we think. Let us remain human, today more than ever.

Be the change

We are the change we want to see in the world: every day, in our own small way, with our choices, our actions and all our efforts.

Be energy

It is the energy we create when we work and relate that makes the most beautiful things happen. That is why we are careful that everything we do is in line with what we believe in and we are committed to ensuring that every company we work with discovers this magic.